Celebrate The Spirit Of Ramadan With Western Union

‘30 Days of Betters’ Campaign Offers an Opportunity to Win and Share

Celebrate The Spirit Of Ramadan With Western Union

MUMBAI, 14 June 2017 -  Western Union, a leader in global money transfer services, announced its ‘30 Days of Betters’ campaign in India to coincide with the holy month of Ramadan. In line with Western Union’s vision of “Moving Money for Better”, the campaign is focused on fostering the spirit of positivity and kindness among everyday people who make a difference.

The ‘30 Days of Betters’ campaign is running in India till 24th June and has a host of initiatives aimed at rewarding consumers. Money transfer recipients who receive money from the United Arab Emirates, Kingdom of Saudi Arabia, Kuwait, Qatar, Oman, Bahrain, United Kingdom, Malaysia, Singapore, Canada, Australia or New Zealand and pay out in the states of Uttar Pradesh, Bihar, West Bengal, Rajasthan, Punjab, Gujarat, Madhya Pradesh, Maharashtra, Andhra Pradesh, Telangana, Tamil Nadu, Karnataka and Kerala will have an opportunity to win Rs. 51,000 daily, and we encourage winners to use their winnings toward acts of goodwill. Staying true to the spirit of the holy month, the campaign is aimed at inspiring people to perform acts of kindness that will benefit other individuals, or the society at large.

“We live in times when the smallest act of kindness can create a positive social impact. The desire to undertake deeds of benevolence, charity and generosity that has encouraging effects on the society is what ties humans across our nation together. We believe that the ‘30 Days of Betters’ campaign will motivate positive behavior and acts from individuals to influence other people’s everyday circumstances. This Ramadan, Western Union aims to strengthen our shared social values, by providing winners the funds to perform good deeds,” said Western Union Regional Vice President for India, Sohini Rajola.

In 2016, the “30 Days of Betters” campaign positively impacted lives not just across India and the Gulf but globally. The program received a lot of positive feedback and motivated multiple acts of goodness such as scholarships for female students in India.

About Western Union
The Western Union Company (NYSE: WU) is a leader in global payment services. Together with its Vigo, Orlandi Valuta, Pago Facil and Western Union Business Solutions branded payment services, Western Union provides consumers and businesses with fast, reliable and convenient ways to send and receive money around the world, to send payments and to purchase money orders. As of March 31, 2017, the Western Union, Vigo and Orlandi Valuta branded services were offered through a combined network of over 550,000 agent locations in 200 countries and territories and over 100,000 ATMs and kiosks, and included the capability to send money to billions of accounts.* In 2016, The Western Union Company completed 268 million consumer-to-consumer transactions worldwide, moving $80 billion of principal between consumers, and 523 million business payments. For more information, visit www.westernunion.com.