Huawei’s LampSite 3.0 and AtomCell BTS3912E Both Win iF Industrial Design Awards

New Delhi, India February 8, 2017, Huawei’s latest Small Cell products LampSite 3.0 and AtomCell BTS3912E, have both won iF Design Awards at the 2017 iF International Industrial Design Forum. The Huawei solutions were awarded for their beautiful and simple industrial design, tools free deployment and efficient heat dissipation abilities.

Huawei’s LampSite 3.0 and AtomCell BTS3912E Both Win iF Industrial Design Awards

Huawei’s LampSite 3.0 and AtomCell BTS3912E Both Win iF Industrial Design Awards

Released in November 2016, LampSite 3.0 is the latest generation of Huawei's digital indoor mobile broadband coverage solution. As a continuation of the family styling, LampSite 3.0 has achieved design breakthroughs thanks to its ‘morning dew’ surface tension and surface affinity modeling, which makes it visually easier to integrate with urban buildings. At the same time LampSite 3.0 also supports multi-frequency and full bandwidth capabilities in less than 2L volume, and supports more than 1Gbps wireless network access and multi-carrier network sharing.

AtomCell BTS3912E was released in June 2016 and is an outdoor Small Cell solution which improves both the coverage and capacity of outdoor hotspots. BTS3912E’s cylindrical shape is particularly suitable for installation on city street poles.

The AtomCell’s innovative ‘shark cheek’ bionic cooling design achieves a balance between performance and aesthetics. It also supports various modular backhaul and modular LED street lamps in less than 8 liters of volume, which brings a very strong scalability that allows it to be adaptable for different business models.

"We are so glad to receive industry recognition for Huawei’s Small Cell product design," said Ritchie Peng, President of Huawei Small Cell product line. “Huawei Small Cell is committed to providing ultimate mobile broadband user experience and helping operators to respond to the high-capacity demand challenges found within hotspots in business districts, transportation hubs, stadiums, residential areas and so on. The excellent industrial design will help operators to further simplify Small Cell deployment, and to integrate Small Cell networks into the urban environment."

As of the end of 2016, Huawei LampSite has been commercially deployed worldwide in hundreds of landmark buildings include France’s Evian Royal Hotel, Spain’s Barcelona MWC Exhibition Center, Singapore’s Marina Bay Sands Hotel, Thailand’s Paragon Shopping Center, Beijing Capital Airport, as well as China’s National Sports Center and National Grand Theater.

iF "Germany" is one of the world's most famous design awards and is known as the "design Oscars." Since 1953, the iF Design Award has been recognized as the benchmark for global excellence product design. The award committee consists of nearly 60 well-known experts from more than 20 countries around the world. Award winners are decided by rigorous procedures which consider design excellence, experience innovation and other aspects.

2017 World Mobile Congress will be held from February 27 to March 2 in Barcelona, ​​Spain. Huawei's booth is located at Fira Gran, Hall 1J50, Hall 3 3I30 and Hall 4 Innovation City area, where you can also find the two iF-winning products. For more information, please see:

About Huawei 
Huawei is a leading global information and communications technology (ICT) solutions provider. Our aim is to enrich life and improve efficiency through a better connected world, acting as a responsible corporate citizen, innovative enabler for the information society, and collaborative contributor to the industry. Driven by customer-centric innovation and open partnerships, Huawei has established an end-to-end ICT solutions portfolio that gives customers competitive advantages in telecom and enterprise networks, devices and cloud computing. Huawei’s 170,000 employees worldwide are committed to creating maximum value for telecom operators, enterprises and consumers. Our innovative ICT solutions, products and services are used in more than 170 countries and regions, serving over one-third of the world’s population. Founded in 1987, Huawei is a private company fully owned by its employees.