NTL Lemnis launches “Pharox Atlas Industrial Batten” for Industry and Warehouses

Posted by: at 4/04/2016 04:09:00 am

The latest NTL offering is specifically designed luminaire to meet high expectations of industrial spaces

 April 4 2016,  16.28 PM IST || Pocket News Alert

NTL Lemnis, the LED Lighting solutions company, has launched a new product "Pharox Atlas Industrial Batten". This product is specifically designed to meet the high expectations of industrial spaces. It is an energy efficient replacement for conventional 2 x 36W FTL batten.

NTL Lemnis launches “Pharox Atlas Industrial Batten” for Industry and Warehouses
Pharox Industrial Batten 40W

Pharox Atlas Industrial Batten adds on to the LED product range for industrial segment. The twin tube design of the fixture gives a different look to the product & makes it "one of a kind" in this particular product segment. A beam angle of 120 degree gives a uniform light distribution across the luminaire and delivers better illumination to the surroundings.  This latest NTL Lemnis product is designed for multiple applications like Warehouses, Stores, Textile plants, Automobile industry, Indoor Car Parkings, Assembly Lines etc.

The aluminium housing of Pharox Atlas Industrial Batten provides better heat dissipation which reduces the lumen depreciation and gives longer life to the luminaire as well as withstand the acrid industrial environments. The wide operating voltage range of 110-300 V enables the luminaire to produce same light output under unexpected/fluctuating power conditions. Ceiling mounting and suspended installation are available and have been specifically designed with extra safety protection to increase the mechanical strength of the luminarire and making the mounting more sturdy. Power Factor > 0.95 & THD < 10% makes it perfect fit for all industrial application and Higher CRI of the product gives a better distinctiveness of colours. Pharox Atlas Industrial Batten will be available across India. The MRP for 40W is Rs. 2400.

"The Pharox Atlas Industrial Batten is another very innovative product for the industrial segment from NTL Lemnis. It has the capability to surpass, the already very high, expectations from the industrial spaces. Robust products that can withstand corrosion and ensure longer life at excellent luminescence are the need of the hour and we are hopeful that the industry will accept this product readily”,  says Mr. Arun Gupta, MD, NTL Group.

NTL Lemnis designs, manufactures and sells the Pharox range of LED lighting solutions for India as well as for the global audience. The USP of the "Pharox" range of products is that they are direct replacements of conventional lighting solutions, at market acceptable prices, without compromising on the quality of light. The focus is especially on industries such as Retail, IT/ITeS, Hospitality, Healthcare, Automobile, and consumer as well.

NTL Lemnis products are available across the country through specially appointed institutional sales persons. NTL Lemnis has its sales offices in North, West and South zones of India.

About NTL Lemnis:

Set up in April 2012, NTL Lemnis is a joint venture company between NTL Electronics, India's largest lighting electronics company, and Lemnis Lighting, the Netherlands, the global LED lighting innovator. NTL Lemnis designs, manufactures and sells energy efficient LED lighting solutions for Indian as well as the global audience. Lemnis Lighting is credited with creating the first LED lamp in the world and NTL manufactured the first LED lamp in the country for Lemnis lighting in 2010.

 NTL Lemnis exploits the global design, production and distribution strengths of both the parent companies to deliver innovative solutions for Home & Commercial lighting globally. NTL Lemnis primarily focuses on the geographical markets of India, Europe, Africa and Middle East with company offices in India, Netherlands and South Africa.

 NTL Lemnis produces a complete range of energy efficient LED lighting products under the umbrella of the acclaimed Lemnis brand, Pharox, globally. The company’s USP is its ability to develop and manufacture products, which are direct replacements of traditional lighting solutions, at market acceptable prices, without compromising on the quality of light.

 NTL Lemnis's primary focus in the initial two years was on the industries that are typical energy guzzlers, such as Retail, IT & ITeS, Hospitality & Healthcare. Today, NTL Lemnis is focused on creating an effective sales and distribution network across the country, so that its entire range, which includes a portfolio of more than 250 products, can be made available directly to the end consumer. In addition, NTL Lemnis is a major partner to Government initiatives to make mass adoption of LED bulbs possible.

 For more information, please visit: www.pharoxglobal.com

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