GirnarSoft appoints entrepreneurial maven Amit Monga as its Deputy Director- CarDekho Auctions

March 29 2016,  22.04 PM IST || Pocket News Alert

GirnarSoft appoints entrepreneurial maven Amit Monga as its Deputy Director- CarDekho Auctions

New Delhi, March 29, 2016: GirnarSoft, the parent company to India’s top auto portals such as, and, announced the appointment of Amit Monga as its Deputy Director- CarDekho Auctions. Amit comes with over six years of experience in building and scaling ventures. Prior to joining, he co-founded Fitrrati, a SaaS based tech tool which helps online users in knowing their right size while shopping from fashion e-stores. The technology is being deployed across all major fashion e-tailers including Myntra, Jabong, Snapdeal, Trendin, Voonik, Freecultr, among others. Amit has moved to an advisory role in Fitrrati. At 24, he successfully led the acquisition of which was bought by

In his new role, Amit will build unique online car auctions platform leading a team of 70 members. The company has partnered with new car dealerships and top leasing companies to auction their used cars on its platform. Individuals who want to exchange their old vehicles while purchasing new cars can also get better value for their old cars through CarDekho Auctions. With 250+ active registered buyers in Delhi-NCR and 3000+ buyers pan India, it has a huge dealer network on its platform.

An engineering grad from the Indian Institute of Technology, Delhi, Amit is a passionate entrepreneur with a penchant for growing startups from the ground up. He co-founded, one of the first sports & fitness e-commerce portals in India, and led its successful acquisition by Snapdeal in a move that also saw him join the e-commerce giant as its Sports Category Head. He later served as the Business Head for Universal Sportsbiz’s Accel Partners-funded, which is India’s first celebrity merchandise company. Prior to joining GirnarSoft, he was involved in Fitrrati, India’s first SaaS based data driven fit technology solution, as its Co-founder & CEO.

Speaking on his appointment, Amit Jain, co-founder and CEO, GirnarSoft, commented, “We are always on the lookout for talented, proven professionals who can support GirnarSoft’s rapid growth. With his successful track record, Amit is the perfect fit for us. We are confident that his experience of conceptualising and commercialising new business lines will take CarDekho Auctions to the next level.”

Amit added, “Girnar Soft has been leading the rise of Indian start-ups on a global level owing to its innovative technologies and differentiated approach to solving consumer problems. Joining such a rapidly growing organisation at such a critical juncture of its journey gives me immense pride.”

Some of the other serial entrepreneurs who have joined the company includes Umesh Hora, founder of The Mind Cafe India, who joined as CFO and Abhishek Shah, co-founder of and who leads BikeDekho.