The prestigious awards were given to Linea and Confluence from brand Artize
February 20, 2017: Jaquar Group, the complete bathroom solutions brand won two honors at The India Design Mark Awards held in Coimbatore on February 17, 2017. The award acknowledges Jaquar Group’s innovation in the bathroom space for the revolutionary products Linea and Confluence. India Design Mark is an initiative of the India Design Council established by The Ministry of Commerce, Government of India to recognise good design and world-class products made in India. It is aimed towards making ‘Designed in India, Made for the World’, a maxim to achieve design-enabled innovation economy, a philosophy mirrored by Jaquar Group.
Designed under the Jaquar Group’s luxury brand Artize, both Linea and Confluence are remarkable in design, shape and functionality. Brand Artize believes in providing bathing solutions that are absolutely magnificent, where design, technology and talent combine to deliver a masterpiece. The products under brand Artize are crafted for luxurious bath spaces and they are amongst the world’s most exclusive collection in bath interiors.
Linea is a perfect blend of elegant design and innovation. Its exceptional feature is the elegant oscillating motion of its spout, which also acts as its on-off mechanism. The faucets spout moves in a graceful arc, controlling the temperature and flow of the water as it moves along its curve.
The Confluence basin mixer is shaped like a half cut bamboo, and is a combination of form, beauty and technology, while the faucet innovator Delta Faucet, uses interesting forms, like in the ribbon shaped Vero collection.
Commenting on the occasion Mr. Sandeep Shukla, Head - Marketing Communications, Jaquar Group said- “It is a great honour for Jaquar Group to receive not one but two awards by the prestigious India Design Mark. We have always strived to create products that are a synthesis of true craftsmanship - a combination of expert detailing, form and technology which an evolved customer is understands and appreciates – connoisseurs of fine living style.”
About Jaquar Group
Jaquar Group was built on the platform of highest quality standards, aesthetics and with the intent of providing world class products. Conceived way back in 1960, Jaquar Group is an undisputed market leader in the organized bath fittings category and is one of the fastest growing bath brands in the world with presence in 30+ countries across Europe, Middle East, Asia- Pacific and Africa. Today, it caters to various socio-economic segments with brands such as Artize in the Luxury category, Jaquar in the Premium and Essco in the value segment.
For more information - https://jaquar.com/products/
About India Design Mark
India Design Mark is granted by India Design Council - an autonomous body, established by the Government of India, functioning under the aegis of Department of Industrial Policy & Promotion, Ministry of Commerce & Industry. India Design Mark recognizes and evaluates good design through a systemized process. It constitutes the India Design Mark logo that reflects the virtues of good design, which can be used as a symbol of distinguished excellence of the product.
The India Design Council has initiated India Design Mark in cooperation with Japan Institute of Design Promotion (JDP). The cooperation is in the form of learning from the well-established Good Design Award system in Japan functioning since 1957, to establish judging criteria for India Design Mark and inviting experts to be a part of jury for India Design Mark determination.