ORRA begins 2017 on a high note! Recognized as Accessory Jewellery of the year at JJS-IJ Jewellers’ Choice Design Awards 2016

Posted by: at 1/13/2017 01:07:00 am
13th January, 2017: 2017 has already begun, but the celebrations are still on at ORRA! Having recently bagged the award for the Accessory Jewellery of the year at JJS-IJ Jewellers’ Choice Design Awards 2016, the brand has begun the year on a positive note! A conglomeration of young & creative jewelry designers, this edition saw 115 spectacular designs nominated in 22 categories.

ORRA begins 2017 on a high note! Recognized as Accessory Jewellery of the year at JJS-IJ Jewellers’ Choice Design Awards 2016


Known for its captivating designs, ORRA enthralled the jury members in the Accessory Jewellery Design category with ornaments conceptualized on ‘Saptapadi’, the seven solemn promises of a marriage.  Designed with seven flowers in 18kt gold each, this hair ornament is encrusted with diamonds and rubies. Each flower has been intricately signed off with the different promises fine filigree work that one would take around the sacred fire of holy matrimony.

Commenting on the win, Mr. Vijay Jain (CEO and Director – ORRA) shares, “We are truly excited for this win that allows us to bring in the New Year on a very positive note! ORRA has won awards across all the major jewellery shows this past year including the National Jewellery Awards, Retail Jeweller Awards and have also been awarded India’s Most Trusted Brand in the Diamond Jewellery category by IBC Infomedia – 2016. With this win, we continue in our belief that we are heading in the right direction with designs that appeal to the versatile consumer of today.”

Going forward ORRA looks to creating more such compelling designs that are not only a piece of art by itself, but also pieces to which consumers can ascertain their own unique experiences.

About ORRA:

ORRA is one of India's finest jewellery retail chains, having spread its glow with 32 stores across 24 cities. It has been at the forefront of design leadership and product innovation with 5 global design centres in Tokyo, Hong Kong, Antwerp, Mumbai and New York.

ORRA’s designs are handcrafted to perfection by master craftsmen who have inherited the centuries year old legacy of jewellery-making. ORRA has a host of collections set with brilliantly cut diamonds. While Belgian diamonds have been ORRA’s specialty, the addition of 22kt gold jewellery in select 17 stores makes ORRA a full service jeweller, offering its customers a feel of the best designs and a total shopping experience.

Solitaires are available in varied cuts and sizes. Innovation is the key to success and is proven right with the introduction of the ORRA Crown Star, a 73 facet solitaire v/s the regular 57 facets. These facets are aligned in perfect proportion to provide maximum brilliance. The accuracy with which the diamond is cut gives it an unmatched brilliance.


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