Locus scoops 8% from Rollick Ice Cream’s logistics costs

Posted by: at 6/14/2017 03:11:00 am

Bengaluru/ Kolkata, June 12, 2017: Continuing its quest to change the face of logistics in India, intelligent logistics automation platform Locus deployed its solutions to aid Rollick Ice Cream to reduce their logistics costs. Locus fills in a crucial technology gap for the frozen desserts manufacturer, which is looking at a busy season with the advent of summer.

Locus scoops 8% from Rollick Ice Cream’s logistics costs


The success of any cold chain system relies on the efficient transport of products that are sensitive to the environment and temperature from the place of origin to their destination. With an increase in demand, the high transportation costs add to their woes. In such cases, it becomes imperative to use the delivery vehicle to its maximum capacity. Built upon a proven technology, Locus helps businesses overcome said constraints and go above and beyond with their Route Optimization Engine.
Rollick uses Locus for planning their daily delivery to distributors all over West Bengal. With a quick turnaround-time, Locus’ engine shaves 2 to 3 hours off the planning time.

“We are delighted to add Locus’ solution to our logistics system,” said Mr. Gaurav Khemani, Director of Rollick Ice Cream. “It is important to improve the visibility of  the fleet, especially during the peak season. Locus ensured that our fleet was efficiently used, while also saving logistics cost by 6 to 8%.”

Locus aims at a low-carbon economy by reducing fuel consumption and improving operational efficiency. The routes generated by their platform are a testament to that promise. Further commenting on the collaboration, CEO & Co-Founder of Locus, Nishith Rastogi said, “Our goal is to empower our customers to solve logistics challenges, take faster decisions and help reduce wastage in their logistics chain, be it man-power, space or fuel, by leveraging our technology.”

The key problem in any transport movement is the high degree of unpredictable human intervention at each stage of operation, and the associated loss of consistency & efficiency with it. By harnessing the recent advancement in mapping information & computational methods, Locus automates these decisions, even  in the extreme complex real world scenarios of developing world.
Locus is currently automating intra-city logistics for leading companies including Urban Ladder, Lenskart, Quikr, Licious and 1mg.

About Locus
Locus is an advanced decision-making platform that provides automation and optimization in logistics operations through cutting edge algorithms. Locus provides powerful Route Planning, 3D Container Packing, Tracking & Advanced Analytics, all in one extensible platform, with the aim of automating all human decisions  involved in transporting a person or package between any two points. For a business, this leads to increased levels of Efficiency, Consistency & Transparency in operations.
Founded in mid-2015 by Geet Garg and Nishith Rastogi, graduates from IIT & BITS Pilani respectively. The core team at Locus comprises of ex-AWS engineers and PhDs from Tata Institute of Fundamental Research, Indian Institute of Science and Carnegie Mellon University with rich experience in data science, mobile and design.
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