Shop for a wide range of authentic handwoven products by weavers and artisans from across the country at ‘Go Swadeshi’
Bangalore, March 11th 2017: With Ugadi festival just around the corner, kickstart your shopping spree at ‘Go Swadeshi’ exhibition. GoCoop, India’s first online marketplace for weavers and artisans will host ‘Go Swadeshi’- a one of a kind exhibition that showcases a wide range of exquisite Handloom sarees and products by weavers and artisans from across the country. The four-day exhibition will be held from 15th March to 18th March at Regional Institute of Co-operative Management in Banashankari from 10:30 AM to 8:30 PM.
With a perfect mix of the contemporary and the traditional, Go Swadeshi will showcase the best of collection by weavers from Andhra Pradesh, Telangana, Karnataka, Odisha, West Bengal & Madhya Pradesh. If you love all things handmade, treat yourself to a variety of unique weaves and crafts at the exhibition. From the vibrant Bengal Jamdanis & Tangail sarees to the subtle elegance of Maheshwaris & Chanderis, the collection at Go Swadeshi will spoil you for choices. Along with bright coloured weaves and beautiful designs, you also get to pick from a range of timeless classics like Uppada, Pochampally & Odisha Ikats, Tussar and Ilkal sarees. The exhibition will also showcase handwoven range of fabrics, home furnishings, menswear as well as womens apparels. Variety of handcrafted bags, stoles & dupattas will also be a part of the collection.
GoCoop’s ‘Go Swadeshi’ is an attempt to reinstate the pride in hand-spun, hand-woven and handcrafted products and to encourage people to indulge in the rich handloom traditions of India. The exhibition also gives a unique opportunity for weavers and artisans to sell their produce directly to the consumers.
Revamp your festive wardrobe with well crafted, beautiful and intricate masterpieces by some of the finest weavers and artisans of India. This Ugadi, flaunt your handloom collection like never before!
When: 15th March to 18th March ( Wednesday to Saturday)
Time: 10:30 AM to 8:30 PM
Where: Sahakara Samudaya Bhavan, Regional Institute of Co-operative Management, #67, Padmanabha Nagar, Near Deve Gowda Petrol Pump, Banashankari 2nd Stage, Bengaluru.
GoCoop.com is India's first online Global marketplace that enables Handloom and Handicraft Co-operatives and artisans in connecting directly with Buyers. Marketplace brings together these producer organisations of weavers, artisans to collectively market their produce online, thereby significantly reducing cost of marketing, driving more efficiency and transparency in the Craft supply chain.
GoCoop supports national and international Buyers including wholesalers, retailers, brands, designers and consumers in efficiently sourcing hand-made fabrics and craft directly from the producers resulting in better price for both buyers and sellers.
Recently GoCoop.com was awarded with India’s 1st National award for marketing of handlooms (eCommerce) by the Ministry of Textiles, Govt. of India. The approach of unlocking the digital power through technology innovation in empowering Indian artisans through gocoop marketplace was appreciated by Sundar Pichai, Google CEO during their Digital Conclave in India.
Vision and Philosophy
India is the world’s largest supplier of handmade crafts owing to a 9 million strong weaver & artisan community broadly classified into over 600 clusters. These producer communities are hugely dis-aggregated with small and low capacities.
Key challenges faced by the sector are aggregation of producers, marketing and efficient sourcing of products while making the supply chain more equitable for the producers. The weavers & primary co-ops at the village level sell their produce currently to local traders at very low prices who in turn sell at much higher margin to wholesalers, retailers & export houses.
GoCoop was formed to promote livelihoods of weavers and artisans by collective online Marketing and creating efficiency and transparency in the craft supply chain through Technology innovation.
Over the next 5 years, GoCoop aims to empower one million weavers and artisans through the online marketplace.