Amazon enhances friction free payment experience with Amazon Pay balance


Customers can now enjoy fast and easy checkout and a secured shopping experience on Amazon.in

December 21, 2016, Hyderabad: Amazon.in enhanced its payment experience for customers with the launch of Amazon Pay balance. Customers can now fund their Amazon Pay balance using internet banking and credit or debit card once and use it for multiple smooth payment purchases on Amazon.in. With this, customers can go cashless and enjoy fast and easy checkouts, quicker refunds coupled with a secured shopping experience on Amazon.in.

Amazon enhances friction free payment experience with Amazon Pay balance

Amazon Pay balance smoothens the customer experience of online payments at the time of orders. With no additional authentications required, customers get the benefit of fast and smooth checkout. Amazon Pay Balance helps customers store balances for essential items and solves the pain point of tendering exact amount of cash at the time of delivery. Through the Amazon Pay balance initiative, customers can also receive refunds, cash backs, and promotional credits and maintain gift card balances as well.

Additionally, through Amazon Pay balance, customers can receive refunds faster than refunds to their bank accounts or credit cards. They can also view the details of balance transactions using an online statement. This statement provides a consolidated summary of all gift card credits and debits transactions such as balance added, promotional credits, balance expiry and redemption. They can also view the details of balance transactions using an online statement. This statement provides a consolidated summary of all gift card credits and debits transactions such as balance added, promotional credits, balance expiry and redemption.

Speaking about the initiative, Sriram Jagannathan Vice President Payments, Amazon India said, “We are happy to launch Amazon Pay balance. All customers have to do is load their balance and a friction-free payment experience awaits them! We will keep innovating to ensure that our customers have a more hassle free payment experience.”

All consumers on www.amazon.in and the Amazon mobile shopping app have an easy and convenient access to over 95 million products across hundreds of categories. They benefit from a safe and secure ordering experience, convenient electronic payments, Cash on Delivery, Amazon’s 24x7 customer service support, and a globally recognized and comprehensive 100% purchase protection provided by Amazon’s A-to-Z Guarantee.