Revlon® Welcomes Ciara as Global Brand Ambassador

Posted by: at 10/19/2016 04:59:00 am

ulti-talented Entertainer and Model is the New Face of Revlon® Color Cosmetics 

 Ciara For Revlon — Singer Named New Global Brand Ambassador

Ciara For Revlon — Singer Named New Global Brand AmbassadorRevlon Welcomes Ciara As Global Brand Ambassador
 Revlon Welcomes Ciara As Global Brand Ambassador

Ciara Is Revlon's New Global Brand Ambassador
 Ciara Is Revlon's New Global Brand Ambassador

Ciara is Revlon's Latest Brand Ambassador
 Ciara is Revlon's Latest Brand Ambassador

Ciara For Revlon — Singer Named New Global Brand Ambassador
 Ciara For Revlon — Singer Named New Global Brand Ambassador

Ciara Is the New Face of Revlon
 Ciara Is the New Face of Revlon

Russell Wilson congratulates his wife Ciara on being Revlon Global
 Russell Wilson congratulates his wife Ciara on being Revlon Global

October 19, 2016 (New York, NY) / India – Revlon announces that Ciara, beloved entertainer, model and fashion icon, is joining the Revlon family as the newest Global Brand Ambassador.  Ciara is a Grammy Award winning singer, songwriter dancer and producer with over 23 million records sold and 16 million singles worldwide.  Ciara believes that when you choose to love yourself first, you are more open to the love of others, which makes her the ideal match for Revlon’s LOVE IS ON™ positioning. 

“As a woman who exemplifies confidence and beauty, Ciara is a perfect Ambassador to represent Revlon,” said Revlon President & CEO Mr. Fabian Garcia.  “Ciara is a talented and accomplished artist, loving wife and mother and a model of female empowerment. We are proud to have her represent our brand as she personifies the meaning behind the CHOOSE LOVE™ campaign.”  

Born in Austin, Texas, Ciara is the only child of military parents and grew up traveling the world.  After settling in Atlanta, she launched her music career in 2004 with her first hit single, “Goodies.”  In addition to being a daughter, mother, and wife, Ciara has a successful career across many platforms and markets.  She is also a devoted philanthropist dedicated to improving the lives of children and empowering women across the globe.  

“I’ve been a fan of the iconic Revlon brand my entire life,” said Ciara.  “In fact, my name comes from the Revlon Ciara™ fragrance.  It was a gift given to my mother from my father, and she fell in love with the scent and the name.  It’s incredible to think that after all those years I would be joining the Revlon family as the newest Global Brand Ambassador.” 

Ciara will begin her role as Global Brand Ambassador, supporting Revlon color cosmetics and the brand’s CHOOSE LOVE™ campaign, by promoting Revlon’s new 2017 ColorStay™ Eye and Revlon Kiss™ Balm launches.  

“I’m excited and grateful to join a long line of inspiring brand ambassadors before me and to help Revlon continue to encourage women to CHOOSE LOVE™,” commented Ciara.   

As the newest face for Revlon, Ciara will appear in multimedia campaigns across all media types, including digital, in-store and social media.  Ciara’s first beauty visual will appear October 22nd, with her campaign continuing to roll out in early November 2016.   

For additional information on Revlon and to view behind-the-scenes content in the coming months from Ciara’s  campaigns, visit www.Revlon.com and follow @Revlon on Facebook, Twitter, Instagram, YouTube and RevlonSnaps on Snapchat.  

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