Chef Vikas Khanna launches –DINE WITH SMILE, An initiative by Smile Foundation and Burrp
Posted by: Clara Fernandes at 10/04/2016 11:48:00 pm
Barbeque Nation host an evening to support the cause and spread awareness
Mumbai, October 5, 2016: Smile Foundation has joined hands with Burrp!, a pioneer in the food discovery space, to celebrate Joy of Giving by Celebrating DINE WITH SMILE campaign .The launch event was hosted by Barbeque Nation , Lokhandwala
Smile Foundation, in partnership with Burrp, has initiated a unique concept ‘Dine with Smile’ to encourage responsible dining. Dine with Smile brings together restaurants and diners from across the country in an endeavour to raise support for nutrition of underprivileged children. The initiative is part of Smile Foundation’s ongoing Nutrition for Education campaign. You too can be a part of this. The campaign will be running on http://www.burrp.com/smile-with-burrp where restaurants can join the campaign and support minimum nutrition for 1 kid for a year.
5 Times Michelin starred Chef Vikas Khanna has been a vital part of Smile Foundation’s Nutrition for Education campaign since the very beginning and has been spearheading awareness campaigns and fundraising events in favour of the cause as its Goodwill Ambassador. Speaking on this occasion Chef Vikas Khanna said “One in every three malnourished children in the world is from India. The consequences are long-term and it prevents children’s overall growth, learning ability, going to school and a chance to come out of the vicious cycle of poverty for yet another generation. Thereby it also prevents the country’s growth. The objective of this initiative is to raise awareness on malnutrition and its overall impact on children and to encourage more people to join this cause and support to bring the much needed change. Through the medium of this initiative, we will not only be able to provide nutrition to underprivileged children but also help them to get better health therefore better education and a brighter future. “
Mr. Vikram Singh Verma, COO, Smile Foundation said, “Dine with Smile is conceptualized in order to bring some real and permanent changes in the lives of the most deserving children across India. Restaurant owners, their clientele along with the sponsors have paved the way to Smile Foundation’s nutrition for better literacy campaign through this month long initiative. We are thankful to Chef Vikas Khanna and Burrp! for their support to take this initiative to the next level. ”
Mr. Pradeep Prabhu, Co- Business Head, Burrp! said, "We are glad to be associated with Smile Foundation for Dine with Smile campaign. It is a pleasure for us to be able to contribute to the society for a better tomorrow. We at Burrp strongly believe that the country can only succeed if our children today are healthy. "
Mr. Mittu, Regional Manager-West, Barbeque Nation Hospitality Ltd. said "We are proud to kick off the the Dine with a Smile Campaign from Barbeque Nation. Education and nutrition of children are the bedrocks of founding a prosperous nation. We are pleased to host the launch event for this commendable campaign."
In India, food has always been considered sacred, a token of love, shared happiness and care. Which makes it even more unfortunate that more than 25 million children in our country have to sleep hungry every day. For them food means the struggle to survive. Childhood is said to be the best part of one’s life – but for these kids, surrounded by poverty, hunger and hopelessness; many of them not even getting a single full meal in a day – a happy childhood is a distant dream.
About Smile Foundation Smile Foundation is a national level development organisation reaching out to more than 400,000 underprivileged children, youth and women directly every year through more than 200 welfare projects on subjects such as education, healthcare, youth employability, and women empowerment across 25 states of India. Adopting a life cycle approach of development, Smile Foundation focuses its interventions on children, their families and the community.
About Burrp! Burrp! is the pioneer in the Indian food discovery space and quite literally introduced consumer technology in the food and beverage industry. With presence across 12 cities in the country and a view to expand to 35 in the next two years, Burrp! is gunning not to occupy a vacant space in the market, but do what it's best at, create a new one! Burrp! is India's first food and restaurant recommendation engine and has been making eating out more convenient since 2006. With the new look and app, the new team hopes to answer one single question that keeps cropping up in users' heads all the time - What should I eat and where? Burrp! has listed over 65,000+ partners and since the launch of the new look in October, Burrp! has garnered over 5,00,000 mobile app downloads.