Pune, 13 September, 2016: Gauri Khan gets associated with premium home decorative lighting brand Tisva from the house of Usha International Ltd. This association is in line with the brand’s philosophy and reflects on its luxurious lighting concepts for illuminating contemporary living spaces. As a part of this alliance, Tisva will soon roll out campaigns featuring Gauri Khan and an exclusive range of designer lights specially curated by her.
Inspired by the concept of Tvisha (light) and Tattva (essence), TISVA product portfolio has always been a signature of the latest lighting trends backed by international quality and service standards.
Speaking on the association, Gauri Khan said, “This is the era for exclusive designing of living spaces. I have a passion for design and TISVA’s range of lights offer the same warmth and exclusivity. Proud to introduce Tisva, an exquisite range of designer lights curated by me, for Usha International Ltd.”
On the development, Vikas Gandhi, Vice President, Tisva said “Association with Gauri Khan will create a stronger brand connect with our customers and trade partners. The iconic interior designer truly represents sophistication in taste and lends an authentic and credible voice to the designer lighting category in the context of interior design. Thus she is an ideal choice for TISVA.”
TISVA’s collections are a peek into the future of lighting, allowing consumers to enjoy real customisation with brightness control, colour control and choice of lamp technology. Besides product innovation, TISVA aims to educate consumers about the many benefits of LED lighting, which is still in its nascent stage in India – From power and cost savings for the consumer, to the ‘green’ benefits for the environment.
The brand’s uniquely designed products include Ambient lighting concepts; LED designer range; Chandeliers featuring both organic & modern minimalistic design language; Table & Floor Lamps which are high on technology featuring dimmable and tunable controls; Wall Lights; Pendants, LED Spot lights and Utility products including LED Lamps, Battens, Strips and Downlights. Designed with little ones in mind, TISVA’s most popular range includes exciting and playful lights catering specially to kids.