PUMA launches Race Day Tee for all Half Marathoners

Registrations for the cc
ORSL debuts as the Official ‘Restoration Partner’
PUMA launches Race Day Tee for all Half Marathoners

New Delhi, 30th August 2016: Inspiring the Capital on to its feet yet again, Procam International today opened up registrations for Delhi’s most awaited sporting event, the Airtel Delhi Half Marathon. This year, expectations are higher and come SundayNovember 202016, Delhi will stand in unison to support an event that has paved the way for road running, philanthropy, health and fitness in India.

Photo Caption:    At the ADHM 2016 Race day Tee unveiling from (L to R) Dilip Jayram (CEO) Procam International, Meena Bhatia - VP Sales and Marketing, Le Meridien New Delhi, Murray Culshaw-Chairman, India Cares, Anil Singh-MD, Procam International, Olympian Kheta Ram, Dhruv Bhagat, CEO – Delhi/NCR, Bharti Airtel, Olympian Gopi T, Vinita Bhatia – AVP, National Head, Media Entertainment & Sport. Times Group, Rubina Mittal-Delhi Tent, Tamorish Kole – Medical Director for the event &  Principal Consultant & Head, Department of Emergency medicine, Max Healthcare, Soumava Naskar-Jabong, Shrenik Mehta-Harmony, P K Srivastava-AFI & P N Sankaran-Procam International.

Photo Caption: 
At the ADHM 2016 Race day Tee unveiling from (L to R) Dilip Jayram (CEO) Procam International, Meena Bhatia - VP Sales and Marketing, Le Meridien New Delhi, Murray Culshaw-Chairman, India Cares, Anil Singh-MD, Procam International, Olympian Kheta Ram, Dhruv Bhagat, CEO – Delhi/NCR, Bharti Airtel, Olympian Gopi T, Vinita Bhatia – AVP, National Head, Media Entertainment & Sport. Times Group, Rubina Mittal-Delhi Tent, Tamorish Kole – Medical Director for the event &  Principal Consultant & Head, Department of Emergency medicine, Max Healthcare, Soumava Naskar-Jabong, Shrenik Mehta-Harmony, P K Srivastava-AFI & P N Sankaran-Procam International.  


Photo Caption:    At the ADHM 2016 Race day Tee unveiling from (L to R) Dilip Jayram (CEO) Procam International, Meena Bhatia - VP Sales and Marketing, Le Meridien New Delhi, Murray Culshaw-Chairman, India Cares, Anil Singh-MD, Procam International, Olympian Kheta Ram, Dhruv Bhagat, CEO – Delhi/NCR, Bharti Airtel, Olympian Gopi T, Vinita Bhatia – AVP, National Head, Media Entertainment & Sport. Times Group, Rubina Mittal-Delhi Tent, Tamorish Kole – Medical Director for the event &  Principal Consultant & Head, Department of Emergency medicine, Max Healthcare, Soumava Naskar-Jabong, Shrenik Mehta-Harmony, P K Srivastava-AFI & P N Sankaran-Procam International.


Registrations were announced at a press conference held at the Le Méridien, the event’s hospitality partner in the presence of Dhruv Bhagat, CEO – Delhi/NCR, Bharti Airtel; Meena Bhatia - VP Sales and Marketing, Le Méridien New Delhi; Vinita Bhatia - AVP, National Head, Media Entertainment & Sport, Times Group; Nitin Singh - Station Head, Radio Mirchi Delhi;  Tamorish Kole – Medical Director ADHM & Principal Consultant & Head, Department of Emergency medicine, Max HealthcareMurray Culshaw, Chairman, India Cares; Anil Singh -MD, Procam International, along with Olympians Gopi T, Kheta Ram and coach Surendra Singh.

·         Registrations open on 30th August and close on 30th September 2016, or when filled to capacity, whichever is earlier .
·         ORSL debuts as the event Restoration Partner.
·         PUMA launches exclusive ADHM Race Day Tee for all Half Marathon runners

The total prize money for ADHM 2016, which includes the Great Delhi Run (6 km), the Senior Citizen's Run (4 km), and the Champions with Disability (4 km), in addition to the feature race, will be USD 2,70,000.

The Entry fee for the Half Marathon is Rs 1700, Great Delhi Run will be Rs.600, Senior Citizen’s run is Rs 300 and Champions with Disability is Rs. 250.

Over 34,000 participants from different corners of the world are expected to take centre-stage on one of the fastest half marathon courses worldwide, giving participants a beautiful glimpse of the iconic structures in the historic city, which includes Parliament House, Rajpath, India Gate, Delhi Golf Club, Lodhi Road, Sansad Marg among others.




At the launch of the event, Dhruv Bhagat, CEO – Delhi/NCR, Bharti Airtel said“It makes us proud that every year we bring together people from all walks of life – be it professional runners, fitness enthusiasts, corporates, elderly and children to run for a noble cause. This year we hope to make it bigger with higher levels of enthusiasm & spirit and are happy to extend the invitation to one and all to come join us on November 20 at the 9th edition of the Airtel Delhi Half Marathon.”

On the announcement, Anil Singh, Managing Director, Procam International said, “As we enter into another edition of the Airtel Delhi Half Marathon, it is inspiring to see its growth and evolution over the last eight years. It is a blessing to have the unwavering support and encouragement of all those invested in this event. ADHM is today undoubtedly the most anticipated sporting event in Delhi’s sporting calendar and has deservedly earned its place as the most prestigious half marathon in the world.”

NEW THIS YEAR:

ORSL: Keeping in line with the vision of anticipating needs of the runners and creating solutions to enrich the running experience at the ADHM 2016, ORSL extends its help in restoring electrolytes & energy to the zestful and vibrant running community by associating with the event as a Restoration Partner.
It’s a matter of great pride for ORSL brand to be associated as the Restoration partner of ADHM. It’s a fantastic sports platform which aims not only to shape the running community in India but also attempts to build the right awareness for the prevalent social challenges, something we at Johnson & Johnson feel deeply about, said, Dinar Mhatre, General Manager OTC - New Business.

PUMA Race Day Tee: As an added motivation for all the half marathon participants, PUMA has introduced the exclusive PUMA Race Day Tee. This will be presented to all the Half Marathon participants.

Commenting at the launch, Abhishek Ganguly, Managing Director, PUMA India, said, We are in the second year of our association with the Airtel Delhi Half Marathon. This partnership with the top running event in the nation, works in perfect synergy with the brand’s ideology. With an increase in popularity of the sport, races like the ADHM, provide a perfect platform to take Indian running to a whole new level.”



Prize Money: The ninth edition of the event offers an overall prize money of USD 2,70,000.
An additional incentive for elite runners breaking the course record is, INR 1,50,000 for Indian elites and overall course record jackpot of USD 8,000 for men and women. Another exciting introduction to the category is bonus of USD 9,000 for the man and woman beating the fastest half marathon time of the year 2016 as on ADHM race day, 20th November 2016.

Compulsory timed race: Continuing in its constant endeavour to evolve and owing to the increase in the number of serious participants each year, henceforth the event will only accept applications from runners who have attached a valid timing certificate of their run from the previous 24 months. Applicants who do not fall within the timed runner criteria can avail of the running places that have been allotted to the NGOs registered with India Cares, the event’s Philanthropy Partner. These running places will be available with the respective NGOs from 30th August - 07th October or as soon as running places are filled, whichever is earlier.
In addition to this, the event will offer priority starts to participants based on their timing certificate.

To encourage female participation there are limited number of running spots in the half marathon reserved exclusively for non-timed women applicants.

On race day, runners will be divided into six sections

Section
Section Start time
Section End time 
A
--
Under 1 hr 55 min
B
1 hr 45 min
Under 2 hrs 06 min
C
2 hrs 06 min
Under 2 hrs 33 min
D
2 hrs 33 min
Under 2 hrs 57 min
E
                       2 hrs 57 min                                            Under 3 hrs 21 mins
Under 3 hrs 21 min
F
3 hrs 21 min and above + participants applying in Women’s Criteria and opting for Charity running places




Registration Avenues for Airtel Delhi Half Marathon 2016
·         For online registration log onto www.adhm.procamrunning.in
·         Application forms along with requisite application fees can be deposited in the drop box located at:
Airtel Stores in Delhi & NCR (between 11 am & 7 pm): (1) A 6, Next to Haldirams, South Ext Part-I, New Delhi-110049; (2) S- 45, Ground floor, Sahara Mall, M.G. road, Gurgaon- 122002; (3) G 57, Aggarwal City Plaza, Sector 3, Rohini, New Delhi-110085; (4) SCF 51, Opp. Police station, Sector 15, Faridabad, Haryana- 121007; (5) M-5, Connaught Place, New Delhi-110001 (6) J-20, Sector-18, Noida, UP- 201301
·         POST filled entry form and requisite entry fee to P.O. Box No. 3634, Lajpat Nagar, New Delhi – 110 024.
·         For further details contact the event helpline number +91 96500 33333, which will be open from 10 am to 7 pm, Monday to Saturday. Toll-free for Airtel subscribers and chargeable as per standard call rates for non-Airtel subscribers.