Fashion Designer Payal Sethi and Curator Ruchiekka Krishnani to launch her latest Couture Collection MEM-A-SAAB at Ludhiana

India 31 August 2016

MEM – A – SAAB

A couture collection by Payal Sethi Ludhiana, September 3rd, 2016

A curated and conceptualized afternoon to announce a 2 day exhibition was hosted by Fashion Designer Payal Sethi and curator Ruchiekka Krishnani to launch her latest Couture Collection MEM-A-SAAB. The event took place at Sutlej Club, Ludhiana.


 Fashion Designer Payal Sethi and curator Ruchiekka Krishnani to launch her latest Couture Collection MEM-A-SAAB. The event took place at Sutlej Club, Ludhiana.


A fashion showing  was organized at the Press Meet that exhibit collections of Western Gowns, Indo – Western and Ethnic Pre bridal & Bridal Collection. The dresses carried Lustrous Silks, Chiffons, Carmeuse, and Foulard graciously embellish form fitting and flowing silhouettes that will turn any head.


MEM-A-SAAB by Payal Sethi is a couture line as she has included exclusive designs ranging from fantastic prints to only the finest fabrics around. The design team intricately formulated elegance and class ideal for any woman's special occasion. The collection also a part of the designers latest festive collection intricately formulates elegance and class ideal for any woman's special occasion.


MEM-A–SAAB COUTURE can be we worn at any occasion, from evening to festive events.

These festive collections are well known for suiting girls and women of all ages! They provide beauty and elegance along with chic affordability for women, youth and teens. These styles fit any type of occasion which can suit young girls looking for that young sassy sweet 16 look. To dressing older women looking for that elegant and formal look at a wedding.

About Payal Sethi


Payal Sethi is a blossoming fashion designer, born and brought up in Punjab. This Gurgaon based young and vivacious entrepreneur brings you a stupendous collection of traditional Indian aesthetics, modern flair and a fusion of both. Best known for her innovatory floor touching gowns, lehenga-cholis and anarkalis, she also offers contemporary elegant fashion for all occasions. This vibrant designer believes that clothing can transform a personality. Therefore, every design that she offers demonstrates a different mood and is unique in its own way. The young generation designer understands that fashion is constantly evolving and there is an ever ending desire for fashion and so presents a vast array of new styles.